The Clara Blouse Letter

 


A letter from The Elliot Family · A family boutique

Perth, Western Australia · October 2026

A note from our family to yours, on the blouse we reach for first

A letter from the family

More Than Thirty Five Years of Dressing Women in Perth. This Is the Blouse We Reach for First.

Soft, light and easy, with a V-neck that sits just right and sleeves you can roll up in a second. If you are only going to add one thing to your wardrobe this summer, we would make it Clara.

The Elliot FamilyA family boutiquePerthOctober 20265 min read

A laughing woman in a soft pink blouse and white wide-leg trousers loading grocery bags into the back of her car

The Elliot Family began around a kitchen table in Perth, with a handful of sketches and one simple wish: to dress the women we love in clothes that truly fit their lives. More than twenty years later, we are still a family-run boutique, and we still choose every piece together.

Here is how we choose. Mum, the daughters, the aunties and a few old friends of the family all try a piece on. We live in it for a day. Then we talk honestly about how it feels. If it does not feel right on us, it does not make it to you.

One blouse keeps coming out of the drawer first. It goes to the shops, to lunch, to the beach and to the dinner we forgot we had booked. It is soft, it is light, and it never makes you think about what you are wearing. It is called Clara, and the photo above is a perfectly ordinary Wednesday: groceries, sunshine, and a good laugh.

Clara is one of twenty-eight pieces in our Summer Retreat collection. There are six things we would tell you about her, in the order we would point them out if you were standing at our counter.

1

Soft, light fabric that moves with you

Look at the close-up photo below. The fabric is light and fluid, with a gentle, natural crinkle that catches the sun. It drapes instead of clinging, and it keeps you comfortable on a warm Perth day, whether you are walking the coast or sitting in a car park with the boot open.

Close-up of the soft, lightly crinkled pink fabric and V-neck button placket
LH
★★★★★

“Elegant, comfortable and well made. My new favorite boutique online.”

Lauren H.Customer review
2

A V-neck that sits just right

A classic V-neckline with a neat button placket, clean lines and nothing fussy. The sleeves roll up and button into place, so you can have them long in the morning and short by lunch. The cut is relaxed and generous, with a flowing shape that does not cling anywhere.

RT
★★★★★

“Finally a store where the clothes look exactly like the pictures. So happy!”

Rachel T.Customer review
3

It goes with everything you own

Wear it with wide-leg white trousers, as in the photo above, or with jeans, a skirt or linen shorts. Minimalist and casual-chic, it works as an easy layer in the morning and a smart top in the evening.

TB
★★★★★

“Skeptical at first with online purchases. But absolutely stunning dresses and tops! Not the cheapest, but worth it!”

Terri B.Customer review
4

Four colours, Small to 5XL

Clara comes in pink, blue, white and green, in every size from Small to 5XL, all at one price. There is a size guide on the product page, so you can compare it with a blouse you already love.

MN
★★★★★

“Beautiful colors, true to size and great customer service. Highly recommend!”

Meganita N.Customer review
5

Easy care, and no fuss

Machine wash cold on a gentle cycle, then hang it to air dry. That is all it asks. It is a blouse for real weeks, with real laundry baskets.

6

Free shipping, and a family that answers

Orders within Australia ship free with Australia Post tracking, so you can follow your parcel home. And if you have a question, you will not get a faceless warehouse. You will get a family that reads every message, remembers returning customers, and wants you to love what arrives at your door.

Our blouse, against the ones you have been buying

You can find a blouse for eighty dollars almost anywhere, and most of us have a few that never quite got worn. Here is the difference, laid out plainly.

Most $80 blouses
  • Stiff fabric that holds the heat
  • A cut that pulls across the shoulders
  • One colour, a few sizes
  • Sleeves that cannot be rolled
  • Shipping that costs extra
  • No one to write to when it is wrong
The Elliot Family Perth
  • Light, fluid fabric that drapes
  • A relaxed, generous cut
  • Four colours, Small to 5XL
  • Sleeves that roll up and button
  • Free shipping within Australia
  • A family boutique that answers
A good blouse is the one you put on without thinking, and that still looks right when you catch your reflection in a shop window. That is why we would put this one in your hands first.

Why Clara is up to 70% off this month

This month we are marking our anniversary with a sale across the boutique, and Clara is up to 70% off. The rest of the Summer Retreat collection is on sale too, and the more you take, the more you save.

Stock is limited, and when a colour sells out in your size, that is the end of that one. Clara goes back to $366.50, and the sale does not come round again.

Anniversary Sale · While stock lasts
15%extra on 2
20%extra on 3
25%extra on 4+

Extra discounts stack automatically at checkout. Take four or more pieces and each one comes to around $82.46.

20+
Years as a family boutique
4
Colours of Clara
S–5XL
Sizes, one price
30
Day returns
A folded pink blouse tied with twine on a wooden table, with a card reading Five favorites, before the racks empty, from the Elliot Family
“

We still ask the same question we asked on day one: would we want to wear it all day? If the answer is yes, it comes to you.

The Elliot Family · A family boutique, Perth

Thank you for supporting a small family business. Every order helps keep our dream alive. If you are going to add one piece to your wardrobe this summer, this is where we would start, while your colour and size are still here.

With love, The Elliot Family

The Summer Retreat Collection

$366.50$109.95Save $256.55
  • Clara, in pink, blue, white or green, plus 27 more easy summer pieces
  • Soft, light fabrics, sizes from Small up to 5XL on Clara
  • Free shipping within Australia & 30 day returns

Stack and save: buy 2 save 15%, buy 3 save 20%, buy 4 or more save 25% extra.

See what is still in your size
E

The Elliot Family

A family boutique · Perth

The Elliot Family began around a kitchen table in Perth. More than thirty five years later we are still a family-run boutique, choosing every piece together: gentle fabrics, generous fits, thoughtful finishing, and pieces that pair easily with what is already in your wardrobe.